Thursday , August 5 2021
Home / Information Marketing / Online Businesses You Can Start After Graduation

Online Businesses You Can Start After Graduation

Life after graduating from school can be tough. It is even tougher after completing the compulsory youth service program in Nigeria and you find yourself unemployed. However, this doesn’t have to be this way if you plan well from the on-set.

The advent of the internet and online businesses as a whole has made it possible to start a side hustle whether unemployed or not. If you are in school or just finished from the university or the NYSC, there are several online start-ups you can go into to earn money.

Depending on your skill level, you can earn money offering different online-based services. If you are skilled in writing, graphics, programming or web design, there are markets out there that need these services.

All you need to do is to position yourself, find your ideal clients and promote your services to them. Below are some online businesses you can start after graduation to earn income.

Freelance Services

If you are skilled in the various genres of writing or other digital creatives like graphics, programming, web design/development, social media marketing/management, email marketing etc, you can become a freelancer to earn money.

There are freelancing websites like Fiverr and Upwork where you can offer your digital  skills in exchange for payment. All you need to do is to create is to create a professional profile then start bidding for jobs depending on your area of competency.

Most payments are in USD which means you get to enjoy the exchange rate when you    convert to your local currency. If you are not skilled, you can learn a few skills you can earn money from on these platforms.

In addition, you can create an online agency that provides the services you are skilled in to clients both offline and online outside freelancing platforms.

Information Marketing

Information marketing simply involves the marketing of valuable information products to an audience who are in need of it to earn money. It comes in various forms and usually      solves a problem.

The beauty of information marketing is that there are a wide range of topics that can be  covered in it. There are different hot niches where people have problems that need answers.

Niches like the make money/finance niche, health niche, dating niche etc are examples of niches where you can create information products that solve people problems.

To find people problems, you can visit forums like Nairaland and Quora or join Facebook groups that are related to such challenges.

READ: Best Promotion Strategies for your Information Product

After creating your information product in a suitable format, the next thing to do is to promote to your audience using a highly-optimized marketing funnel that will compel them to buy from you.

The beauty of information marketing is that you are in total control of the business and can decide how you want it to be compared to other business models.

Mini Importation

This is another hot online business model to consider if you have some money saved up. As the name implies, it involves bringing in items from a cheap source outside into the country to sell at a higher price.

Some of these products are of very high quality even with the cheap prices and the start-up capital isn’t high.

The main challenge in mini-importation is in getting a well-meaning coach who can guide you accordingly. In addition, a certain level of patience is also necessary because there is a waiting period during when the products are ordered, shipped and when they arrive in your country.

The best bet is to start small and scale up as you gain experience and  make money.

China happens to be one of the favorite destinations for importing products at cheap prices. They have different platforms like 1688, Aliexpress, Taobao and Alibaba that sell a wide array of products to suit your taste.

Generally, fashion items sell very well and if you can get female items then you can count on making consistent sales if your promotions are targeted.

Drop Shipping

Similar to mini-importation, Drop shipping involves the selling of products but the difference is that you don’t need to buy the product first before selling to your customer. In fact, you don’t need to touch the product.

The major work here is simply to function like a middle man where you have to warehouse the merchant’s product on your online store, fix your price and promote to your audience to buy.

For each sale made, you earn the differential on top plus commission while the merchant earns their fixed price on the sold product.

Drop shipping remains one of the cheapest online businesses to start up as a newbie. Start-up capital required will be for data connectivity and promotion activities.

For more information, you can do a more detailed research into the drop shipping industry to learn more.

Affiliate Marketing

Affiliate marketing is another online business to start after graduation even if you are a newbie. You don’t need to create any product here as all that is needed is simply to register with an affiliate platform and promote their products as an affiliate partner.

Income is earned each time you earn a commission from selling an affiliate product.

There are different affiliate platforms out there to join for free and thousands of products to promote as well. Some promotion methods are free while others are fast in yielding results.

‘If you plan to move fast with good results, paid promotion methods are better. For this type of promotion, you can go for email list promotion or Facebook/Google ad promotion.

Both types involve money but if you prefer to take the long, torturous route then use Forum and social media group promotion.

For improved chances of success while starting out, the best niches to promote in affiliate marketing are niches concerned with health and making money. You can check affiliate merchant websites like WarriorPlus and JVZoo to get registered then do your research on how to get started.

READ: Starting Affiliate Marketing Using Email Lists


E-Course Creation

As the name implies, this online business model involves the creation of e-courses for online learning. The courses doesn’t have to be something out of the ordinary. Any subject matter you are very good at will suffice in this regard.

There are a number of e-learning platforms that allow e-course creation and once you sign up with them, your course can be promoted to people out there.

Courses to create on these e-learning platforms range from as low as knitting/crocheting to programming and other complex tech.

Examples of e-learning platforms to consider are Udemy, Skillshare and Udacity where product creators create the best courses for students the world over. These courses are affordable and are reviewed by students after they have enrolled and taken your class they give a review on the platform.

These reviews determine how good your courses are and helps the platform promote it further.

To get started with this business model, first create a course, then register on the platform, then upload your course content on the platform.

An alternative to this is to have a membership website created where you can offer your paid course to interested students who pay to have it. This kind of website is a Members Only website where each student have their unique login information to access the course content one they pay.

For more information on this, Google and Youtube will be quite helpful.

READ:How You an Make Money Using Information Marketing


Life after graduating from school can be tough especially with the high unemployment rate. It is important now more than ever to have a monetisable skill that can help you sort out your bills when the need arises.

Fortunately, for those interested in entrepreneurship, there are different skill sets and online business models that require less capital than regular businesses. Whether a newbie or not, these are some of the online business you can start after graduation – Freelancing, Information marketing, E-commerce, Drop shipping, Affiliate marketing, and E-Course Creation.

Hope you found this article useful. Kindly let me know your thoughts in the comment section.

Hey! Don’t forget to share either as someone out there might need to see this!


About Kalu Udeagha

Kalu is a digital marketing strategist and online business consultant. With years of experience studying the internet marketing space, he is an authority on how best to leverage on digital tools for business growth and development.

Leave a Reply