Best Niches In Affiliate Marketing

A successful affiliate marketing career is often dependent on how sustainable and profitable the niches of focus are. Many budding affiliate marketers are plagued by the eternal question of which niche to focus on. From market trends, the best niches in affiliate marketing are niches offering products that are always in-demand.

Products under these niches are wanted constantly by a large number of people. Such products are evergreen and will continue to be so for a long time to come.

For a product to be considered to be under the best niches in affiliate marketing, it has to be something that everybody wants. Now, you can ask yourself the things everyone wants in life.

You can name money, finance, wealth, employment and anything related to earning money. There is also health which also relates to ill health, dieting, weight loss, fitness etc. Humans will continue to have problems with their health and that makes this niche highly lucrative.

Another hot niche is the male-female relationship which is connected to dating, flings, pickups, marriage, divorce, separation, makeup and getting back exes.

READ: 5 Things to avoid in Affiliate Marketing

Sexual relationships are almost unavoidable and the parties involved will sooner or later need advice and guidance on whether to stay together, part ways or even get back together.

The above categories can be further supplemented by some other categories like Baby care, tech gadgets, holiday niches making them the best niches in affiliate marketing.

Read on below to find out more about these hot niches in affiliate marketing:

 

Health Niche

The health niche is a big one in affiliate marketing. It is so vast that there are almost unlimited number of products that can be found in its sub-niches. As long as there is human life on earth, the health niche will continue to be profitable and needed.

In this niche, you will find sub niches like dieting, weight loss, yoga, fitness, aerobic exercises, diabetes, sexual challenges, cancer prevention, joint pain and many others. There are virtually hundreds if not thousands of products in this niche.

Everyone wants to be in the best health possible and if an affiliate marketer can tap in on this, then generating a healthy flow of income will be inevitable. Proven records are available to show the enormous amount of funds invested in health yearly so this clearly shows the market is a hungry one that can never be satisfied.

Affiliate programs for the health niche are available on Clickbank and Sellhealth where there are hundreds of effective health products for weight loss, sexual health and the rest of them. Making money from affiliate marketing here is easier than any other niche because most people including you and me want the best health possible.

It is an on-going market where there will never be a pause because a lot of people will do anything possible to live healthily and longer.

 

READ: 7 Best Affiliate Marketing Tools You Need In Affiliate Marketing

Money Niche

Who doesn’t want money? Only very few people don’t want money, almost every other person and their grandmother does.

Hey, just joking. Of course, money is as important as being in good health and with money you can have the beautiful things of life that make living easier. The money niche is one of the best niches in affiliate marketing.

Whether you call it money niche, make money niche or wealth niche, they are all concerned with making more money. It concerns personal finance and schemes supporting it which ranges from internet marketing, crypto-currency trading, lottery and betting, employment opportunities, multi level marketing, business opportunities and investments.

Affiliate marketing opportunities in the wealth niche are enormous because the need to make money is forever and will always be in demand. If you are just starting out in affiliate marketing, you can find affiliate affects in this niche on JVZoo, WarriorPlus, Amazon and Clickbank.

Commissions can be as high as from 50% to 100% which when combined to your number of sales can be quite a healthy income.

Internet marketing offers one of the best niches in affiliate marketing when it comes to the make money niche.

 

Relationship Niche

From time immemorial to this day, men and women have always been embroiled in relationships and this will continue forever. Fortunately or unfortunately depending on how you look at it, it’s never been a smooth ride for the parties involved.

There will be always be need on how to get a mate, how to handle a date, how to pick up women, how to avoid a breakup, how to make up, how to handle rejection, how to handle a divorce etc.

The relationship niche is really one of the profitable niches for affiliate marketing and has many sub-niches where products to promote can be found. As long as people have issues with relationships that need solutions, this market is evergreen forever.

There are a wide range of products in this category concerning dating, sex, kissing, attraction, keeping a relationship, keeping a marriage, offering a divorce, getting your ex back and many more. Products in this niche makes it one of the best niches for affiliate marketing even if you are just starting out.

A lot of people need companions or partners whom they can be close or intimate with either for the short or long term, so if you can offer products that tackle this need, you will make money in affiliate marketing.

Learn More: How You Can Grow Your Blog With Content Marketing

Baby Care Niche

This is one of the profitable niches for affiliate marketing that a lot of affiliate marketers ignore. If humans will continue to exist on earth, then procreation is a must and continuity of human life is dependent on having babies. To keep babies safe to grow into healthy humans to continue our generations, there is need for special care of babies.

Enter the baby care niche – considered to be among the best niches in affiliate marketing.

Millions of families, the world over want healthy babies and will go for products that offer baby care if you can provide them through your affiliate marketing efforts.

Babies are delicate so there are a hundred and one products literarily that are designed for their comfort. From baby diapers, baby food, baby wear, baby combs, baby shoes, to baby toys etc, all with their different features and quality, you can find any products here to promote to mothers, nursing mothers, intending mothers and parents in general.

You will find the best products for baby care on Amazon definitely.

Tech Gadget Niche

This one is should be a no-brainer really. The world has gone tech in so many areas of life and we have technological interference in almost everything. The target gadget industry is one of the best niches in affiliate marketing. If you can find the right audience to promote to, you are sure to make consistent income with affiliate marketing.

Tech gadgets includes devices from hot brands like Samsung, Apple, Sony, LG, Microsoft, HP etc. These brands create tech gadgets that improve our lives. Phones, tabs, cameras, network routers, TV, freezers, microwaves, etc are all tech gadgets needed to have a stress-free life.

As an affiliate marketer, you can promote these products to a buying audience to make income. Amazon offers affiliate products that cover technology and getting started requires registration then creating your website for your promotion activities.

 

Holiday Niche

The Holiday niche is a high-end niche where individuals interested in travel or vacationing will make up your audience. As you well know, people are always going on vacation all year round so if you can provide products tailored for people in this niche, you make money.

Products to promote include travel gear, vacation items, holiday packages, memorabilia and even gift items for loved ones. The holiday niche is a special niche where you need to have a targeted audience to make sales.

If you have gained experience in affiliate marketing, you can consider promoting products in this niche because it is one of the profitable niches in affiliate marketing. Products offered here are usually high end and premium.

 

Conclusion

Success in affiliate marketing is majorly influenced by the niche you focus your promotion activities on. The best niches in affiliate marketing are niches considered to be evergreen and always in demand because of the basic needs of humans.

The best niches for affiliate marketing are focused on wealth, health and male-female relationships. The target market in these niches are very large making them the most profitable niches in affiliate marketing as far as making money is concerned.

Additionally, baby care, tech gadget and holiday niche are also profitable niches to focus your affiliate marketing efforts on. If you are just starting out as an affiliate marketer, you can focus on the first 3 and as you gain confidence and experience you can expand further.

So did you find this post useful?

Let me know in the comment section.

Hey! Don’t forget to share too! Someone might find this very useful!

5 Things To Avoid in Affiliate Marketing

Affiliate marketing remains one of the easiest online business models you can consider if you are just starting out. You don’t need to create any products as your only task is just to promote them and when you make a sale, you earn commissions. However, there are things to avoid in affiliate marketing and you will learn them in this post so you won’t make the same avoidable mistakes.

The prospect of making money online even without having a product is quite fascinating and this is exactly what affiliate marketing is about. Simply promote products to a target audience and once there is a sale, you earn commissions.

If you are into affiliate marketing or hope to go into affiliate marketing in future then you need to read this:

– Poor Marketing Habit

As an affiliate marketer, you earn money when there is a sale. No sale, no money and no income for you. Therefore it is important you learn the basics of selling before going into affiliate marketer.

You don’t just need to throw your product at the audience urging them to buy. You have to make them want it. How do you make them want it?

By explaining the problems it solves and how it can bring relief to people who have this problem. Remember that your target audience are actually the ones who have this problem so you have to make them see that they ought to have your product.

It is important that you list out the benefits of having the product including all incentives related to it. Generally, the juicier, the better, so make it clear for them to understand what they will be getting.

In addition to these, you need to build a relationship with your target audience before pitching your products at them. To do this correctly, you need to offer value to them either through content marketing or giving away freebies which they can find useful. They more you do this, the more they will be more likely to try out the products you pitch at them without reluctance.

If you can market this way, you would have succeeded in learning one of the 5 things to avoid in affiliate marketing.

 

Going for Too Many Products at Once

The worst decision you can make as an affiliate marketer whether you are just starting out or you have been in the field for awhile is to promote too many products at the same time. For one, it is easy to lose focus when you are juggling several product promotions at the same time.

Secondly, you won’t be able to devote the proper resources and energy into mastering the promotion of one product before moving to the other. The ideal thing to do is to go for one or two products, promote them, learn from the experience, improve and promote again.

As proficiency in affiliate marketing is gained, you can then move to increase the number of products you promoted. In fact, when you must have built a sizable email list, you can begin pitching different product offers to your subscribers.

 

READ: How to Start Affiliate Marketing Using Email Lists

Choosing the Wrong Niche or Product to Promote

For you to succeed in affiliate marketing, you need to choose a niche that interests you. A niche you can put in effort to get results from. It’s not really about how juicy the commissions are. If you lack interest in the niche, it will reflect in your marketing efforts over time.

Choosing the wrong niche is one of the 5 things to avoid in affiliate marketing. If you love weight loss and dieting, then by all means, focus on weight loss and dieting products.

Similarly, it is important you choose the right products to promote. You wouldn’t want to go for a product nobody wants. The way to avoid this situation is by going for products that are top selling on the platform.

It doesn’t matter if the commissions are low because the product will usually have an up-sell offer that will compensate for the initial low price. Your product of choice should have excellent reviews from people who have tried it out. Also check how engaging the sales page is before making a decision.

 

Poor Quality Content

A key factor that might determine whether your affiliate marketing efforts will pan out or not lies on the type of content that you push out. Your content has to be engaging and offer value. There are several ways to offer content – it could be email copies, website content, free offers, video content etc. In all, it is supposed to offer value to your audience.

Content  that has something interesting, fun or helpful will connect more with your audience and improve your Know, Like and Trust factor. If you can offer quality content on a regular basis, you are more likely to turn your audience into eager partners willing to trust your word to try out different products.

Also check what your competitors are doing in the affiliate marketing industry so you can tailor your content properly. Poor quality content is one of the 5 things to avoid in affiliate marketing. If you get your content right, then you are bound to experience improved affiliate campaigns.

 

Poor Website and Landing Page Design

The structure and layout of your landing page or website is important to your affiliate marketing campaign. You need a site or landing page that does its job well. It has to properly display your product or products, clearly highlighting its features and uses to the maximum.

Of course, you don’t have to be a professional website designer to have a beautiful and responsive website. You can use the beautiful templates of a theme or page builder to design your page.

Alternatively, engage the services of a web page designer on Upwork or Fiverr to set up your landing page to be fast, responsive and uncluttered. A busy looking website user interface will not convert traffic properly. Nobody wants to struggle with a slow, cluttered landing page that is difficult to navigate.

If you need better conversions on your website or landing page, then you need to get this right.

 

Not Carrying Out Research and Analysis              

For best results, you need to do a certain level of research and analysis on the products you plan to promote. You need to know how they are performing and how good they actually are before going for them. Checking if the product will fit your customers needs is also important before doing any promotions.

Research on the details of those who have bought the products in the past what made them buy. For instance, If it’s a diabetes product then the buyer most likely is a diabetes patient or knows someone suffering from diabetes.

Additionally, you might need to get analytic tools that will help you track and monitor traffic and buyer demographic in your affiliate campaign.

 

Collecting Emails

As an affiliate marketer who means business, you simply can’t ignore collecting emails. Having an email list makes your affiliate marketing effort simple because you have a database of prospects whom you can market from time to time.

In fact, if you are just starting out in affiliate marketing, it is advisable to start with marketing to targeted email lists from solo ad vendors. You can follow this link to get registered on Udimi – https://udimi.com/a/msfxk. You will need a landing page or website with an email opt-in feature to collect emails.

Not collecting emails is one of things to avoid in affiliate marketing and it is almost a taboo not to do so. To collect emails from the start, you will need to have something of value you are offering in return on your opt-in form in exchange for the emails.

Fortunately, there are several email marketing platforms that are affiliate friendly and will fit your email collection effort. Getresponse offers a free 1 month plan that allows you to have up to 1000 subscribers.

For optin forms, you can get a form building plugin like Convertplug, Icegram or Thrivearchitect to get this done.

READ: Best Tools for Affiliate Marketing

Conclusion

Affiliate marketing remains one of the easy ways of making money online for newbies. If you are just starting out in online business, you can consider it as one of the best options to go for. There are a lot of materials online that will guide you on the right path without much difficulty.

A major part of your success will depend on how well you implement the proven strategies you come across. As you gain experience and learn from mistakes, your marketing and earning ability will improve and income will become more consistent.

I hope you found this write-up useful and will implement it. If you have questions, kindly comment below.

Hey! Don’t forget to share either, someone will definitely need this!

7 Best Tools for Affiliate Marketing

If you are interested in succeeding as an affiliate marketer, these are some of the best tools for Affiliate marketing success. You have probably heard about or tried affiliate marketing if you have been in the internet marketing space for awhile and if this is so then read on.

Affiliate marketing remains one of the most scalable online business models. Also, if you are just starting out, it is one of the options to consider along with Freelancing.

READ: Freelancing Websites You Can Join Today To Earn Money

You don’t need to create any product, the products are already available and all you need is just to promote to make sales. As an affiliate you are paid commissions for each sale made and the more your sales, the higher your commission earning.

As easy as it sounds, you need to learn the tricks and acquire the tools of the trade before going in. I will be discussing in more details some of the best tools for affiliate marketing. Even if you are just starting out, if you have these tools and the right knowledge, you are more likely to succeed.

With these tools, you will stand a better chance to earn a solid consistent income over time. Read on below to learn how you can deploy them to full, optimal use.

 

Affiliate Platform

For you to start your affiliate marketing career, the first step is to register with an affiliate merchant of your choice. Of course, you will need to have chosen on a niche or category of product you will like to focus on.

Your affiliate platform provides you with the needed affiliate product links for your marketing. Each affiliate product has a unique link for it that you use in your promotion campaigns. There are different affiliate programs out there to join like Warrior Plus, JV Zoo, Amazon etc

Account registrations are free and you can select as many products as you want to promote. Generally, it is always advisable to go for products that are selling well. You also have to focus on a particular niche at a time.

When you focus on a niche, you build a dependable subscriber base of customers over time. In addition, you would have learnt the market dynamics by this time rather than when moving wherever the wind blows.

 

READ: Check Out Affiliate Marketing Platforms You Can Register On Today to Earn Money

Website

A website is one of the best tools for affiliate marketing as it serves as a platform for you to drive targeted buyer traffic to your affiliate products. Before you can have a website set up for affiliate marketing, you need to pick a domain name and hosting for the website.

Your domain name should be a name relevant to what your website will offer. Let’s say you plan to sell or promote baby wears. If you can use a name related to or connects well with baby wears then you have increased your chances of success even better.

To get a premium domain name, you can check out some of these best domain registrars like Hostgator, Namecheap, Godaddy, Bluehost etc. Each of these registrars offer different price options on how long you want to keep the domain name. The choice remains entirely up to you.

Once you have a domain name, you need to get it hosted so it can start showing on the internet. To do this, you need a web hosting account. Most domain name registrars also offer web hosting services so you can easily get a web hosting services as well from providers like Digital Ocean, Blue Host, Host Gator, Godaddy etc

Next, your website needs to be set up or designed. I will advice you go for WordPress CMS (content management system). WordPress is easy to install and set up once you know the basics.

You will need a premium affiliate marketing theme to set up your website and display your products. If you are proficient in web designing, you can set it up yourself but if no, head over to Upwork or Fiverr to get a freelance web designer to give you the best web design.

 

Paid Ad Account

One of the best tools for affiliate marketing that you can hope to have is a means of paid ad traffic. Most paid ad marketing means are highly targeted once you set them up correctly. An example is Facebook and Instagram ads which are known to be quite effective for driving optimized traffic to offers.

If you are not planning to use SEO or buy ad emails from solo ad vendors who sell their emails, then using Facebook to drive leads to your offers is the way to go. To make this work for you, you will need a level of knowledge and expertise on using paid advertising through Facebook ads.

You can use the Ad Espresso tool to make your ad creation and management effort easier for best results. With this tool you will be able to check and test ad variants, test different audiences and segments and observe activity to lower your cost and maximize your ROI.

 

READ: How To Start Affiliate Marketing Using Email Lists

Email Traffic Account for Solo Ads

With an email traffic account, you will be able to buy solo ads from vendors who provide emails from their huge email lists for sale. These vendors have a large database of targeted emails which they sell from the solo ad or email traffic platform.

All you need to do is to register an account with the platform and check around for sellers who have emails for your niche. Also check their reviews from past buyers to have a fair idea of how their service is.

Solo ad vendor websites you can get signed up on include Udimi and Clickonomy. There are different price plans and each plan has a number of emails available to be sent to your offers.

Usually when you will buy 100 emails for around $50, 150 emails for $70 and so on. This is one of the best tools for affiliate marketing success.

 

Email Marketing Account

You need an email marketing account to help you retrieve and store email leads gotten from your traffic activity. With your email accounts, you will be able to send content marketing emails to your subscribers to promote your products to them.

The best email marketing platforms for affiliate marketing are Getresponse, Mautic, Clickfunnels, Kyvio etc. You can count on their ease of use and deliverability for handling your affiliate emailing without attracting penalties.

Avoid MailChimp and Mailerlite at all costs. Either of these two won’t hesitate to block your email marketing account when it suits them.

Your email marketing account will come in handy for setting up your automations to drive autoresponder emails bearing your affiliate product links to your subscribers. The autoresponder feature of email marketing is actually the beauty of it, almost plug and play.

Once you have set them up for the duration you want, your subscribers will get emails from you on the schedule you have chosen. An email marketing account is a key tool in affiliate marketing if you are serious about making money.

 

Thirsty Affiliate Plugin

This WordPress plugin is an amazing website plugin that allows you embed affiliate ad banners anywhere you like on your website. It is very easy to use and a must-have for every affiliate marketer.

If  you have an affiliate website or have plans of setting up one, then you need the Thirsty Affiliate plugin to make your work easy for you.

 

Landing Page Builder

If you prefer not to go the website route as an affiliate marketer, you can set up a landing page for your affiliate products. When you have this ready, then your traffic can be directed at it with the hope of making sales so you can earn commissions.

There are many landing page builders you can integrate into your campaigns for best results in affiliate marketing. Thrive Architect, LeadPages, Instabuilder, WPProfit builder, Origin builder, OptimizePress and Clickfunnels are some of the best landing page builders you can use to create your sales pages to drive offers to.

After setting up your landing page, it needs to be integrated with your email marketing account. This integration will help push your page visitors who subscribed for your offer into your email list for further marketing using your autoresponder email series.

 

Conclusion

Finally, this isn’t an exhaustive guide on the best tools for affiliate marketing. It serves to show the necessary tools needed to get started and if used to the optimum will yield the commissions you need in your affiliate promotions.

As you experiment and get hands-on experience in affiliate marketing, your use of these tools will improve. As it stands, the affiliate marketing industry is a billion dollar one and it is getting more competitive than ever.

If you hope to get started, the time is now and not tomorrow. So what do you think about these best tools for affiliate marketing? How have they worked for you?

Let us know in the comment section.

Hey! Don’t forget to share as well so others can benefit from this!

 

 

 

How To Start Affiliate Marketing Using Email Lists

Many people are intrigued by the idea of making money online. I will admit that it sounds really cool but unfortunately, only a few people ever really do in comparison to the number that initially show interest. One of the easiest online business models you will ever come across is Affiliate Marketing and in this post you will learn how to start affiliate marketing using email lists.

This is not to say that there are no other online business models because there are. However, to me Affiliate Marketing trumps them all in terms of ease for newbies.

There are no products to create, little financial investment required and all you need to do is to learn how the system works and get to work.

Affiliate marketing simply refers to a form of marketing where you promote a merchant’s product to a target market to make a sale. You earn a commission for each product you sell and the commission is a percentage of the price of the product.

There are several Affiliate Merchants available in the market and you can decide to start affiliate marketing with any one of them to earn good passive income. Some of these affiliate merchants include Amazon, JVZoo, Clickbank, Commission Junction, Warrior Plus etc.

In addition, different digital product creators have affiliate programs where they offer commissions to users who introduce more people to their products as affiliate markets.

All you need to do is to sign up for an account with them, then you are legible to get your affiliate product link.

Companies like Siteground, Payoneer, Hostgator, Fiverr, Sendy, Semrush, etc all have affiliate programs which an affiliate marketers can promte to earn amazing commissions.

Next, you will need  to post their ad banner on your website with an effective call-to-action persuading your website visitors to make a buying decision. Getting your unique affiliate product link is the first step to start affiliating marketing.

You need to understand that before you can start affiliate marketing, there are different channels through which  one can promote affiliate offers. You can start affiliate marketing promotion using paid ads, SEO websites, referral marketing and email marketing.

For the purpose of this blog post, the focus is on how to start affiliate marketing using an email list.

Using an email list for affiliate marketing means sending targeted emails to your affiliate links through after getting these emails via an email vendor (also called a solo ad vendor).

The fact is there are several tools you need to put in place to start affiliate marketing effectively. You need to see this as a business and take it seriously so you can see good results.

Below is a step by step guide on starting affiliate marketing using email list:

* Choose a Niche

First off, you need to decide on a niche you have to promote products from. There are tens of niches in each affiliate platform and it’s up to you to decide on what will work best for you.

In my opinion as someone who is experienced in affiliate marketing, I will suggest 3 evergreen niches to focus your attention on when choosing products to promote.

They are Health, Make money online digital products, and Relationship. These 3 niches are further sub-divided into smaller niches that have products that solve problems in them.

You can then head over to an affiliate marketing platform of your choice to get registered. Clickbank, JVZoo, WarriorPlus are some the popular affiliate platforms to register on to start affiliate marketing.

* Select a Product

Choosing a product is the next step in the affiliate marketing start-up process. You need to choose a product that is hot and currently in-demand. From your dashboard, you will be able to see which products are being promoted by other affiliates.

Knowing this will help you to follow up accordingly. It is important that you choose products with good reviews, clearly-understood sales pages and good commission percentage. Any product with a commission percentage of around 50% upwards is good enough.

Once you have chosen your products, you will need to get their affiliate product links

 

* Create a Sales Funnel

Here is what actually happens in affiliate marketing using an email list. You get your product link, create a landing page or squeeze page using information from the affiliate product’s sales page then send this to your solo ad vendor of choice.

The solo ad vendor sends his or her targeted email traffic to your custom sales page or landing page.

Your landing page will have to contain a valuable but free lead magnet prompting your landing page visitors to sign up into your list to have access to it.

When they do, you would have gotten your own subscribers, then with the help of your email marketing tools like Getresponse or Aweber. You can start mailing them daily offer valuable newsletters and nudging them to check out your affiliate product link.

NOTE: Your newsletter scheduling should be properly done and your content should be really good information they really need to have. As your build a relationship with them, they will be more inclined to check out your affiliate product link.

To design your sales funnel, you will need to have a website (preferably WordPress). The page builder plugin on your website is needed to setup the funnel steps before integrating with an email marketing system like Getresponse, Aweber or Mailchimp.

Your sales or landing page should be simple and contain compelling elements. You can get components from the affiliate products main sales page. Use an attractive lead magnet or freebie in combination with a strong Call-to-Action text.

 

PRO TIP: You can use the Getresponse native landing page builder to set up your first sales affiliate sales funnel or page. It is already integrated with their mailing system so you don’t need to do anything further once you have followed the prompts.

In addition, Getresponse offers a 30-days trial period to check out their product after which you will have to start paying to continue.

READ: Getresponse and MailChimp, which is a better email marketing tool.

* Set Up Your Email Marketing

After setting up you sales funnel, you need to integrate it with an email marketing system. The truth is that if you plan to start affiliate marketing using email lists, you need to have the tools of the trade ready.

Your email marketing system will collect email signups from your landing page visitors sent from your solo ad vendor’s email traffic. Integrating your email marketing tool to your sales page is quite easy.

All you need to do is to go to your page builder on your WordPress website dashboard, move to settings and choose Integrations.

Move over to where you need to paste a code from an email marketing system and paste an API code from your email marketing account.

Every email marketing account has this API code for integration, you can check your profile, account settings or general settings to grab it.

Once you do, go over to your page builder settings and input it and save it.  Automatically, your page builder on WordPress gets synchronized with your email marketing system.

Once you have a signup, you will get them saved on a list on your email marketing account.

READ: Why You Should Start Affiliate Marketing Today!

* Register on an Email Ad Network

For you to make a sale, you will need to send targeted traffic to your affiliate product links. Remember we are promoting our products using an email list.

Where do you get highly targeted email lists?

An email ad network provides buyers with vendors who offer thousands of emails for sale. You can register and buy according to their pricing plan.

Two popular email ad platforms are Udimi and Clickonomy, you will need to register and add a means of payment for your ad, usually Paypal to get started.

The email pricing plans usually features 100 emails for about $39 – $70 depending on your vendor of choice. You will need to choose a vendor with good reviews but moderate pricing, something around the region of say, $50.

When selecting a solo ad vendor (another name for email vendors), you need to choose emails coming from your niche of choice. Ignoring this and making a purchase could prove costly if you end up sending emails from a weight loss niche to relationship product affiliate link.

After selecting an email vendor and giving them your sales or landing page link (NOT THE AFFILIATE PRODUCT LINK, mind you).

Your page will starting getting hits from email traffic from the vendor up to the tune of the 100 emails you bought.

You can actually buy more if you want.

Definitely, some of these emails owners being shown your page will sign up with you to get your free offer.

When they do this, you would have gotten your own subscribers to nurture and market.

CHECK THIS: AFFILIATE MARKETING PLATFORMS YOU SHOULD CONSIDER!

* Nurture your subscribers and promote your affiliate products

By now you would have gotten some signups and the next thing to do is to nurture them first before promoting your affiliate products to them.

You nurture them by connecting with them and offering valuable content they will find useful through content marketing. You can send them content related to the product you want to sell. It could be tips and guides or engaging stories that are relevant to your niche.

At the end of each newsletter content, you can add your affiliate product link. You need to encourage them to have a look at the offer and  they can find it useful.

This is where the actual email marketing takes place. Your email copy has to be good to push them to check the affiliate link and buy that product.

You could set a plan to send them emails daily for 7 days or 14 days, depending on how you feel. The best way to go about this is by making your emails less pushy. It has to appear like you are trying to help them and not just selling something.

Your emailing could be in this pattern, Day1 – Day4, you send them valuable mails with your affiliate product link. Day 5 and Day 6 you take a break…..then Day 7, you hit them hard twice.

One email early in the day and another at night.

This is the best way to kick start affiliate marketing using an email list and if you get this right then, it won’t be long before you make your first sale and subsequently, other sales as well.

So that’s basically how you can start affiliate marketing using an email list. I hope you found it useful too.

Hey! Kindly share this so other people can benefit from this information.

 

 

How You Can Earn Income from Blogging

Life as a blogger can be fun if you know what you are doing. As you well know, blogging is a means of building your authority in your field and connecting with people with like-minds. If you are interested in blogging for a living, then you need to learn how you can earn income from blogging.

Irrespective of the niche your blog is focused on, there are a number of ways you can monetize your blog to earn massive income month on month.

A lot of folks make the mistake of thinking that learning how you can earn more income from blogging is tough. It really isn’t if you have proper guidance. There are a number of ways you will have to consider and check if they are suitable for monetizing your blog.

At this point, it will be worthy to note that your blogging is not a get rich quick scheme and it takes awhile to kick in even if you are doing the right thing. You will need to have the right kind of content that your audience will find valuable, you will also need  visitors who are interested in what you blog about to visit your website and patronize you .

So let’s head on to the meat of it; how you can earn income from blogging. Read on below:

 

Monetize with an Ad Network

You can earn very good income through using an ad network to monetize your account. This involves getting a publisher account with an ad network like Google Adsense, Media.net, Outbrain, Taboola or any of the many others out there.

Two determining factors about how much income you will make from using an ad network will the volume of traffic you have and where the traffic is come from. You only make money from using an ad network when your blog visitors click on the ad Google Adsense advertises to visitors on your website.

This is called CPC or cost per click advertising and to make the best of it you need high traffic volume and quality clicks from countries with high CPC. Countries like US, UK and other Western countries.

The type of ads shown on your blog is dependent on the type of content you have. If you can get great traffic to your website, you can massively earn income from blogging using Google Adsense.

 

Sell Your Products and Services

You can earn income from blogging through selling your own products and services. While starting out, you might wonder what exactly you hope to sell as products. This isn’t as difficult as it sounds, products could come in the form of knowledge of value which you already know.

There are people out there who will pay to know what you know already. You can package this valuable information in the form of e-books to advertise on your blog to make sales. It could be how-to guides, manuals and other similar materials that your audience will love to have.

You can also earn income from blogging by creating video courses and tutorials for sale. Most individuals have a higher regard for video content and will pay you premium to have access to them.

As for services, you can create a services page where people can contact you for what you do. You could offer a consultancy or coaching service where you guide your target audience in their journey.

If you are creatively skilled, offering freelancing services is also a great way to earn income from blogging. You can promote this services on your blog so that visitors that need the service can contact you.

READ: Check Out Freelancing Websites You Can Join to Earn Money

 

Monetize with Affiliate Marketing

Affiliate is the one of the easiest ways of making money online. You can also leverage on it to earn income from blogging when you have affiliate products related to your industry posted on your blog.

The question you might ask is, how does it work? You might be familiar with the concept of marketing as an affiliate where you promote a product , when someone buys through your unique link, the merchant pays you a commission.

Basically, that’s how affiliate marketing works. You sign up with affiliate merchants in your niche; there are many of them out there.

Many digital companies have provision for affiliates who can promote their products. It’s a win-win for everyone.  They make money, you make money when you are paid a commission from the sale and everyone is happy.

As an affiliate, you will be given a unique affiliate link which you will embed on your blog. You earn money when visitors to your blog follow the affiliate link to make a purchase.

 

Sell Sponsored Posts and Ad Spaces

Income can be earned through blogging by selling featured and sponsored posts to businesses who can advertise their products and services on your blog. They will pay you a certain amount for you to do a post for them. It could be a review or a sponsored post.

This can be done with other bloggers too, where you feature their blog or services on your blog and they pay you for it. If you run a website with a lot of traffic, you can make a good deal of money from companies and businesses who are related to your niche of focus who need ad spaces.

Of course, this isn’t a given fact. You will have to do some work by pitching the value you are offering to them if the companies are really big companies. If your blog has gained some level of authority and relevance, you are more likely to get an offer to sell a sponsored post or ad space.

Sell Consulting and Coaching Services

Having a consulting or coaching service on your blog can be another great way for you to earn income from blogging. You can offer advice and information to people in your niche who need support and mentorship.

Fortunately, you don’t need to invest in this financially, you only need offer information you already know people who don’t to earn income as a consultant.

Similarly, you can create coaching programs to offer on your blog in the form of online trainings, one-on-one trainings and phone call sessions. If you have gained enough visibility and exposure, more people will tune into your offers as your credibility and traffic increases.

READ: Learn How to Grow Your Email List to Sell Your Products From Your Blog

Monetize Your Blog with E-commerce

E-commerce is really big now and with the aid or Shopify and Woocommerce, you can massively earn income from blogging while selling products to your audience. Many people prefer to buy products online than visit shops either because advertised products appear finer or because of convenience.

Regardless of their reasons, your business is to sell products that your target audience wants and make money while at it. You can sell products from Amazon, Ebay, Etsy, Pressbuy, Aliexpress and Alibaba to make huge profits if you are servicing a large market.

You can arrange with a courier service in your country of origin concerning delivering the products to customers to collect your payment.

READ: Some Top Affiliate Companies You Can Promote their Products

Hope you found this post very useful concerning earning income from blogging?

Hey! Don’t forget to share this post too after reading. You could be helping someone who needs it.

How to Increase Blog Income Using Adsense

As a blogger who is interested in making money from your blogging efforts, your top concern should be learning and mastering how to increase blog income using Adsense. You need to understand that there are certain dynamics involved when it comes to earning more money via Adsense.

Factors like having a high eCPM, having a higher CPC or cost per click and sensible traffic all tie together to determine the amount of income your blog is going to be making monthly.

If you really need to make money via Adsense, this article is for you as you are going to learn a few tweaks you can apply right away to increase blog income using Adsense.

What a lot of bloggers don’t know is that they need to focus more on CPC before thinking of CTR. A blog that has a high CPC but minimal or average traffic can be on par or even better than one that has a high CTR but low CPC.

You may be asking what CPC and CTR are – CPC is the cost per click of your blog. It also means the cost of each click on an ad on your blog. The CTR is the Click through Rate of your blog and has to do with traffic, the number of people who visit your blog and impressions made.

To increase blog income using Adsense, ensure that your blog fulfills the following parameters:

 

  • Focus on a Hot Niche from the Beginning

The niche your blog is on is going to determine the kind of ads that are shown on it. The CPC of your ads are determined by the type of topics your blog content is on. Certain niches pay far better than others and as a blogger, it is up to you to focus on a niche with high CPC.

Niches in Internet software, Tech devices and equipment, Make money online, Digital solutions, Cars, Health, Insurance, Real estate, Scholarships, Jobs, Entertainment and Dating are all have good CPC with Internet Software having the highest and dating the least.

So in essence, the quality of CPC you get is dependent on your choice. Let your niche be one that has high CPC potential.

READ: 7 Online Businesses You Can Make Money From

  • The Blog Content

How engaging and valuable is your content? If you really hope to increase blog income using Adsense, it is important that you create content that solves problems in your niche. This is the type of content that will resonate and connect with your audience more than ever.

Your content should also contain long-tail keywords preferably so you will have low keyword competition. This will help you rank better on search engines so when people interested in content like yours browse the internet, they can come across your content easily.

Having value-packed content will also help you connect and engage with your readers better to turn them into a loyal audience, eager to hear from you.

 

  • Adsense Ad Format

You need to do this right for you to increase blog income using Adsense. Certain ad formats have better CTR and CPC while others have lower ones. Each of your blog pages needs 3 ad placements at least and their sizes should be 336 X 280 and 468 X 60. Format should be text as they have higher engagement with better CPC and CTR.

READ: Why Affiliate Marketing Is the Easiest Online Business for You

  • Country or Traffic

The worth of your website click is dependent on the country it is coming from. If your traffic is from the US, UK or other Western countries, expect to have a higher CPC. These countries have higher CPC and you will earn better Adsense revenue if you have your traffic coming from there.

One way you can get traffic from these countries is by using Facebook ad targeting which can be highly focused. Once you do this properly, you can expect to see an increase in your blog earnings via Adsense.

 

  • Enable Ad Blocking Feature

Remember that the type of ads you have on your website is going to determine your CPC. Therefore, it is important that your check out the Ad Blocking feature of your Adsense account to know which ads deserve to be blocked.

Your objective for having ads on your blog is to increase blog income using Adsense so it is important your check to see which ads are performing well and which aren’t.

On your Adsense dashboard, scroll to Allow Block Ads then check the niche of the ads showing on your blog and how much they are earning. Ads from irrelevant niches or ads that are not earning enough income can be blocked to increase your Adsense CPC.

READ: 5 Marketing Ideas that Will Promote Your Small Business

  • Ad Placement

A great way to increase blog income using Adsense is to set your ad placements perfectly. You can do this by ensuring you place at least 3 ads on your blog page. One should be outside the blog post, two other ads should be inside the blog post.

Don’t forget that you want these ads to be clicked on and for that to happen, you need to place them where they will be most visible to attract your blog visitors. As stated above, the best ad sizes are 336 X 280 and 468 X 60.

 

  • Responsiveness of Your Blog

A blog or website is said to be responsive when it adjusts to fit appropriately on the screen of any device from which it is viewed from. Your Adsense income will be higher if your blog or website is responsive because it will be easy to be shown to different viewers irrespective of the device used.

Some blogs that aren’t responsive don’t show ads when viewed on a mobile phone and this can lead to a loss in potential Adsense income.

A solution to this is to use a responsive, premium theme from the onset to design your blog. Alternatively, if you already have a blog, you can search for WordPress plugins that have responsiveness functionality to make your blog mobile responsive.

To increase blog income using Adsense isn’t rocket science, you have to try a combination of all these tips together. While you experiment, you will find the right blend of tips that will benefit your blog the most.

Did you find this post useful?

Your suggestions and inquiries are welcome so kindly drop a comment below.

Hey! Don’t forget to share too. You might be helping someone out there.

How You Can Grow Your Blog with Content Marketing

There is a popular cliché that is quite popular in content marketing and website traffic generation circles.  It says ‘content is king and traffic is the general’, what this simply means is that the type of content you have has a strong influence on how fast you can grow your blog. When you add quality traffic to it, you get a BOOM. If you plan to learn how you can grow your blog, then this post is for you.

Content marketing simply refers to an aspect of marketing where you give free but valuable information to your target audience on a regular basis TO EDUCATE, ENGAGE and BUILD A RELATIONSHIP with them so as to increase their perceived authority of you as an expert and brand to come to for services.

The kind of content you create should be of very good value and contain information which your audience might not be able to get easily anywhere else. If this is the case, they will keep coming back to you for services. As a blogger or website owner, you need to keep your audience engaged and one of the ways of doing this is to learn how you can grow your blog using content marketing.

As an online entrepreneur and digital marketing consultant that has been in the online business field for quite some time, I will suggest you do the following to master how you can grow your blog quickly using content marketing.

 

  • Research to Find Your Ideal Audience

A very important aspect of content creation is knowing who your ideal audience is and where you can find them. You can’t afford to make the mistake of creating random content as without having a niche you are focused on. Unless you are blogging on entertainment or maybe news, you need to have a niche your content will be focused on.

Once you know who your ideal audience is, the next thing to do is to find out where they are.

For example, you want to have a blog on football; your ideal audience will be football lover and fans, not movie fans.

In this case, your content will be related to football and footballers and not any sports for that matter. If you hope to master how you can grow your blog using content marketing, knowing your audience is very important.

 

  • Create interesting and engaging content on topics in your niche or around the problems that your audience is facing.

If you can create very interesting, valuable and educative topics in your niche, you will increase your chances of connecting with audience more. Remember that your audience is interested in this niche and will benefit from topics that solve their problems.

Your blog will become their go-to place for solutions when they have problems if you can consistently create informative posts that thrash these problems thoroughly and effectively. People always connect better with content that are interesting and engaging and putting out such content can be very useful in learning how to grow your blog.

 

Click HERE to Learn about How You Can Build an Email List

 

  • Use a Lead Magnet to Build an E-mail list You Will Send Newsletters To from your Blog Posts

To grow your blog’s reach and influence even further, you will need an Email list. An E-mail list is a database of contacts also called subscribers who have signed up to receive your newsletters.

This is how it works – you create a FREE product AKA Lead Magnet which you offer as a giveaway to visitors on your website. This free offer is displayed using an opt-in form showing a name and email sign-up form and is integrated to an automated mail marketing platform that collates subscribers’ emails and delivers the FREE OFFER as a reply.

Click HERE to learn about the best E-mail Marketing platforms you can go for.

Your Lead Magnet or FREE offer should be in the form of a video or E-book guide that has value your audience will need.  Once you have their emails in your list, you can start sending them your blog post links using newsletters as soon as you create a new post.

 

  • Participate in Relevant Forums and Blogs as a Contributor with a Back-link to your Blog

Learning how you can grow your blog using content marketing is basically about strategy. You have to offer valuable content on platforms that have a lot of traffic. One of such platforms are public forums related to your niche or being a contributor on other people’s websites or blogs.

Forums like Nairaland and Quora are very good examples of such platforms. You can join as a member and contribute in discussions by offering solutions and dropping information that is useful while linking back to your blog as your platform of operation.

This will give your blog more visibility and expose you to your audience as an expert and authority in your field.

 

  • Run Paid Promotions using Facebook Ads to Increase Your Visibility

Traffic is what determines whether you will make any income on your blog after having good quality content. If you don’t have a decent traffic of visitors who come to your website on a daily basis to check out your stuff regularly, you will neither grow your blog nor make income from it.

The fastest way to build massive traffic to your blog is by using a paid means of promotion. Google ads, Facebook ads and more recently Instagram ads are super-effective ways of driving massive, targeted to your blog.

You can have a budget of about $3-5 a day when starting out and subsequently increase it when you start earning more income.

Alternatively, if you can’t afford paid promotion, you can post on large social media groups, forums and websites to draw people to visit your website. This method is slower when using it as a means of promoting your blog but who knows, if you are consistent and dedicated you effort might just pay off.

 

  • Build your social media following by consistently posting content related to your niche

If you just starting out on how you can grow your blog to become an authority site, you gain a lot visibility and reach by building a large following on social media. You can create accounts on Facebook, Twitter, Instagram, Google plus and LinkedIn to post relevant, valuable content out there.

You will have to do this consistently with a call-to-action for your audience to like, re-post, share and invite their friends. If your content adds value and is relevant to your audience, with time your blog will gain authority and more people will engage with it without regular promotions from you like when you started out.

 

  • Do Guestposts for Other Bloggers in Your Niche

An effective strategy that can help you grow your blog authority and visibility is Guest Posting. It involves creating and posting content on other websites with the permission of the website owner. It is a simple yet effective means of promoting your blog.

Different bloggers can use this means to exchange guest posting services among themselves to enhance their blog’s domain authority and back-linking. Blogs with higher domain authority will definitely rank higher in search engines than those that have low ones.

READ: Effective Targeted Traffic Sources to Focus On

In my experience, growing your blog authority will be quick if you can follow through with this content marketing strategy. It is proven and very effective to work when implemented properly.

Hope you learnt something new? If you have any comments or questions, kindly drop them in the comment section below.

Hey! Don’t forget to share too if this post has been helpful and informative for you.

Basic Requirements You Need before Setting up a Blog

If you plan to have a website or a blog, you must know that there are certain basic requirements you need before setting up a blog. Having a website or blog is beneficial in several ways and your business or personal life will benefit from any of these ways.

For one, a website or blog helps you create a presence on the internet. This is important if you want to reach a lot of people and create a lasting impact. If you are an entrepreneur or you have a business or service, your blog or website is like your office address on the internet.

Setting up a blog should be considered as one of the best ways to reach out to a large number of people and in this article you will be learning how you can create a quality blog or website.

If you have noticed, all corporate brands have websites where they have created a presence for their products and services. Their blogs is where they tell their target audience what they do and how they can have access to their products and services.

As it is, small and personal brands have also taken up the baton in this regard.

Apart from helping you create visibility for your business or brand, setting up a blog or website can be a source of income either through advertising and selling your services or monetizing through an advertisers network.

Are you interested in blogging or having a website?

Read on to find out the best requirements you need to before setting up your blog or website.

 

Decide on a Niche

Before setting up a blog, you have to first consider the type of content you want to focus on. It is important that you determine who your audience is and the type of content that you have interest and passion for.

Failure to do this will lead to you running out of content ideas for creating blog posts and articles. You might also experience what is called ‘Writer’s block’ which happens when you seem to have no idea or inspiration about what to create content on.

Learn Why Your Business Needs a Website

To decide on a niche, you have to research on what you love talking or discussing about and you are sure that a lot of other people also have an interest in. You wouldn’t want to go into a niche where you have little real interest and barely enough people in it.

Examples of hot niches to decide on include Health, Relationship, Making money, Insurance, Religion, Sports, Technology

 

Choose a Domain Name

NOTE: Your domain name is the name of your website. For examples: www.onlinebusinesshacking.com

The domain name here is ONLINEBUSINESSHACKING

Imagine setting up a blog in the sports niche and choosing a domain name like HEALTHYLIVING.COM. As you can see, it doesn’t relate to what your niche is about.

Now consider choosing a domain name like HEALTHYSPORTS.COM.

Though not perfect, it is a bit closer to what your niche is about than the first one and a lot more relevant. Therefore, your domain name is very important when setting up a blog. You need to pick not only a relevant name but one that can be remembered easily.

You wouldn’t want your audience to crack their head thinking of the correct spelling of your website name. Simply pick a simple name that relates to your business. If you must pick a name that sounds different from your niche, it should be an abstract name.

For example: Neil Patel has a website called www.crazyegg.com and another called www.quicksprout.com. These two sites sound somewhat absurd but are both related to internet marketing.

If you are no expert yet in building your website’s authority, please go with a domain name that is related to your niche so you can reach a wide audience easily.

 

Content Management System

Setting up a blog will require choosing a CMS or Content Management System to manage your web content. There are several content management systems like WordPress, Blogger, Drupal, and Joomla. However, the two most popular ones are WordPress and Blogger and you have to decide which one to go for.

On a personal level, I prefer WordPress because it is more robust and there thousands of themes, plugins and functionalities that can be integrated into your website without having to code. WordPress is easier to set up and Blogger is good as well.

The final decision is yours to make on whether WordPress or Blogger.

Choose a Hosting Account

You will need a hosting account before you can set up your blog or website. A hosting account can be likened to the land on which your house is standing.

In this case, your house or address is the domain name while the land on which it sits is the hosting account. Your web hosting is where your domain name or website is hosted on the internet. It is what makes it possible for your website to appear on the web.

There are different web hosting account providers available both locally and internationally. They all have different service packages and hosting plans. Depending on the specific needs your blog or website requires to be hosted properly like traffic volume, site protection, and payment renewal options, you can choose a web hosting plan that is affordable for your pocket and suitable for your website.

Web hosting providers include Hostgator, Whogohost, Bluehost, Godaddy, Siteground, Domainking and others. The choice of picking a hosting provider depends entirely on you as each provider has their areas of strength and weakness.

 

Set Up the Blog or Website

Here comes the major step in the setting up a blog process. You need to have your blog or website created for you. If you are using WordPress or Blogger, there are tutorials online where you can learn how to quickly set up a blog with no trouble.

You also wish to have a professional web designer handle the task for you. This will save you time, effort and energy if you are not trained in web design. There are freelancing websites like Fiverr, Upwork and Peopleperhour where you can get the best designers to set up your website for you.

A basic blog or website will have a Home Page, Services, About Us, Contact Us pages in it for easy navigation.

 

Create a Content Calendar for Your Blog

Now you have a blog and it’s time to get to more work. You need to start creating quality content that your audience will find useful on your blog. You need your audience and readers engaged whenever they visit your blog.

To effectively connect with your readers and blog visitors, you need amazing content.  To create this and ensure you don’t run out of content ideas and topics, you will need to plan before hand by creating a content calendar.

A content calendar is like a schedule planner for selecting and arranging how you want to dish out your topic ideas. It will save you time and help you avoid the ‘writer’s block’ which is a phenomenon where you seem to have run out of useful content to create.

You might use Google Trends to pick topics that are trending or do some research on your niche to find evergreen topics and create posts from the sub-topics under them. Having a content calendar is a great way of planning for your blog’s success.

 

Set Up a Lead Magnet for Email List Building

One of the ways you can make your blog an effective marketing medium is by creating what is called an email list. Simply put, an email list is a list of people from your site visitors who subscribed to be getting regular information from your website.

You would have noticed that certain websites have FREE OFFERS also known as LEAD MAGNETS available on their websites. For you to get this FREE OFFERS, you will need to fill a short form bearing spaces for name and email and/or phone number.

Read this article on how you can generate leads(sign-ups) for your business

This form is known as an Opt-in form or Squeeze page used to draw in visitors to your website into becoming subscribers to your posts. Normally, some of your website visitors might want to take a look and be gone but with a tempting FREE OFFER shown at them, they will likely sign into your list.

You will need a marketing platform like MailChimp or Getresponse to integrate it to the opt-in form on your website. When this is done, upon signing into your list, the FREE OFFER gets delivered to their inbox.

Click here to read more about the BEST Email Marketing Platforms you can choose when setting up your blog.

 

Monetizing your Blog or Website

This is where this gets interesting. Monetizing your blog or website means making money from your website. Apart from being your online shop where you display the products and services you sell to make money, there other ways you can make money from your blog.

You can register under an ad network like Google adsense, Media.net or Taboola to display ads and get paid when visitors click on your ads. Your website can also serve as means of advertising other people’s businesses and you get paid as an advertiser.

One other way of earning money is through affiliate marketing where you display products from affiliate networks on your website.  You earn money each time a website visitor buys a product through your link. Many brands have products they need affiliate partners who can promote them for sale.

In addition, you can create digital products that you can promote on your website to make sales and earn money.

So there you have it, the basic requirements you need before setting up a blog.

Did you learn anything new? Let me know in the comment section and don’t forget to share too.

 

 

How You Can Grow Your Offline Business Using Instagram

If you have noticed it seems everyone is now online, individuals and businesses inclusive. For some time now, social media has become of the most effective media outlets. Many businesses are now online-based while many others are joining the bandwagon. In this article, I have explained in detail how you can grow your offline business using Instagram.

If you run an offline business and have been thinking of taking your business online, Instagram provides one of the social media outlets you can leverage on. This is even more so if you deal in physical products because Instagram is a visual social platform.

Engagement and connection is high if you have aesthetically-appealing products and valuable offers for displayed using HD images and videos your audience.

The good news is that even if you are new to social media and Instagram as a business, you can still utilize the platform efficiently to promote and grow your business irrespective of it is online or offline.

If you are a business dealing in food preparation (restaurants, caterers), auto dealer, cake designer, event decoration, graphics design, photography or offer any other physical product or service imaginable to you, Instagram is the place to be.

I have listed 8 steps that will do the following for you guaranteeing your business growth:

  • Build brand awareness and visibility
  • Create connections and relationships for you and your business
  • Improve your sales rate
  • Build your authority in your niche as the go-to place

Here is how you can grow your offline business using Instagram:

 

  1. Create a Relevant and Informative Bio

The first step to using Instagram effectively for your business is to set up an optimized profile or bio. Ideally, your bio is like your signboard telling people exactly what you do.

Your Instagram bio should be clear and uncluttered. It should contain your personal or business name and state what it is you do. No funny names or aliases and it show any necessary information that your audience needs to know about you.

Example: If you are a car dealer, your bio should clearly state this with the name of your business and probably information on the type of cars you deal in.

In addition, your contact details like phone number, email and other social media handles should be clearly displayed on your bio.

 

  1. Use a Clear Quality Display Picture Related to Your Product or Service

Next is your display picture, it should be a relevant picture related to your service or business. Formal photos of you can also be used since your interest is to appear professional.

The photo should be of good quality, clear and relevant. Using your photo will increase your brand awareness as people will be able to connect a face to your business. This gives you more visibility and increases your network the more you are associated with that niche.

  1. Research Who You Target Audience Is

The number one rule of business is for you to know who your target audience is before even starting up. Knowing your audience will help to be more intentional and objective when targeting your promotions.

You need to know who needs your products and services as this will help you use appropriate targeting means like paid promotions, hash-tags and joining communities to spread the word about what you do the world.

 

Are you a writer, content creator or author, click HERE to learn the best social media platforms for you.

 

  1. Create Valuable or Engaging Content Using HD Photos and Videos

One major way of connecting and engaging your audience and creating a tribe of loyal followers is by offering content that is interesting and valuable. Instagram is a visual social site so you need to post a lot sharp photos of your products or the services you offer on a regular basis.

Also, create and post valuable content and give it away free. People always love free stuff even though we know they rarely use it because of the sub-conscious belief that free stuff isn’t really worthwhile.

It doesn’t matter though so just go ahead to offer free valuable posts to build trust and relationship with your audience.

 

  1. Post Content Daily and Consistently

If you truly want to improve your brand awareness and reach using Instagram as a tool of choice then it’s important that you start posting quality and valuable content regularly.

Consistency is the name of the game and when you post daily, it creates a feeling of expectation and anticipation in your audience. They will always be on the look-out for your posts if they are usually packed with content.

Content can be anything from useful information, photos and videos to e-books and training courses related to your business and industry.

You can also use a social media management tool like Hootesuite to manage and send out content whetehr you are available or not via its scheduling feature.

Click HERE to check out Hootesuite’s free offer.

  1. Use Trending or Popular Hash Tags for More Reach

To increase your reach to other people who share an interest in your business, Instagram encourages the use of trending or popular hash-tags that have been used for promotions previously.

Hash-tags can be added at the end of any posts you create and when posted, anyone who has connected with such hash-tag in the past will get a notification. Posting using trending or popular hash-tags will expose your business to new people. It will also open fresh opportunities for you to make sales and close deals when contacted about your service.

 

  1. Offer Discounts, Giveaways and Contests to Increase Engagement

People love any chance they can get to get a discount off a product they want, win a giveaway or contest. As a business owner, you can leverage on this loophole.

Let’s say you are a hair stylist, you can offer to give a %30 discount to anyone who brings an extra referral to your business.

Or you can choose to give away limited copies of your e-book guide. Your audience will be drawn in by your offer and you can engage them once you get them on your list. As you do this from time to time, people get to know you and see you as an authority in your business.

When you finally pitch a paid product, your audience will remember they have gotten value from you before and check out your offer to make a purchase.

 

  1. Share and Ask Friends to Share your Handle

Share, share, share

This simply involves using the power of your network to spread your brand awareness campaign. Once you have an optimized Instagram account clearly stating your business, you can ask your friends to share your post around. This post should be engaging and relevant to your business.

Your products and services should also be clearly displayed on the posts so that interest people in your friends’ network can connect with you to know what you. Gradually but steadily, as you gain influence and grow your followers, your business will experience a positive impact of from these efforts.

So what kind of business do you do and how soon do you plan to use Instagram to build your business’ brand awareness?

Hey! Don’t forget to share as well, you could be helping someone, you know!

Hot Services You Can Start in a Month as an Online Entrepreneur

The basics of making money online or offline, depends on your ability to sell something. It doesn’t matter whether you are online entrepreneur or you have a business offine. Not just anything for that matter, you have to SELL something of VALUE that people actually NEED.

Note that I said NEED not WANT. It has to be a service, skill or product that can’t be done without.

The world has moved to a digital age where most businesses have gone on the internet. You as an entrepreneur can meet businesses at the point of their needs by offering support services and skills required to run them effectively.

If you can offer these services perfectly and achieve mileage in terms of having a lot of clients you can offer them to, you would have achieved a means of having steady income on demand.

As your authority grows, you can move from running an agency model of these businesses to having a consultancy and even a training course for aspiring creatives.

Mastering any of these services doesn’t have to involve mentorship. You can source for materials online via free or paid means.

For free means, there is Youtube and Google where hundreds of articles, videos and other content are available on any of these skills and services.

For paid means, you can search for paid programs from authority figures and thought leaders in your chosen field of endeavor.

The following skills will always be evergreen in the online business and marketing space. Any one of these can be leveraged on to form an agency, consultancy or training platform where these services can be offered for income generation.

  1. Web Design and Development

Web designing and development will remain relevant and lucrative as long as the internet exists. There are several content management systems available like WordPress, Blogger, Drupal and Joomla which have made web designing easier to learn.

Web designing using WordPress or Blogger can be learned from e-learning websites online like Skillshare, Udemy and Coursera.

Web development is more technical and requires a level of technicality like writing codes. Web design based on CMS (content management systems) is basically done via drag-and-drop page builders.

A lot of businesses and brands will continue to need websites to show off their services and offers. A web designer and developer who can position their services as the go-to place for web services will continue to get jobs as an agency.

In addition, a professional web designer and developer can upgrade their services as a web consultant or even create a training platform where budding designers can be trained and passed out.

 

  1. Graphics and Animation

Graphics and animation is an evergreen niche that has always been hot in-demand and will still be for a very long time to come. Graphics design covers a wide range of services like logo design, letterhead design, business card design, flyers and banner design and other creative services.

Animation also covers several sub-niches like whiteboard and explainer videos among others. Such services are technical and have less competition because of the level of expertise required to deliver them.

A skilled graphics and animation expert only need to learn how to sell their service to be able generate good income from it. Fortunately, there are software and programs like Corel Draw, Adobe Photoshop and Illustrator and others which have eased the process once the basics have been mastered.

 

  1. Video Creation and Editing

Video content continues to have more engagement and content marketers and brands need quality, engaging and properly edited videos for their brand awareness and promotions. Video creation and editing skills can be monetized by promoting your services to your audience, networking and building a list of clients who need these services often.

If you can offer video creation and editing services as an online entrepreneur, all you need do is to promote your services, build your network and contacts then hope for the best.

 

  1. Social Media Management

The impact of social media on brands and business can no longer be overlooked. Social media has revolutionized the media industry as even traditional media now have social media presence as well so as to reach a greater number of people.

Small and big brands now have social media profiles from where they wish to grow your audience and build a fan or follower base. Facebook, Twitter, Instagram and other social accounts now provide a channel through which personal and corporate brands can promote their services and products to their target audience.

This is where a social media manager can come in to offer their service to create greater brand awareness, build reach and engagement, and increase the number of fan base interested in their products through your social media management activities.

This involves creating relevant and valuable content and promoting such content to build their Know, Like and Trust factor as an authority and a brand. As an online entrepreneur, you need social media even for your own business and not just as a service to others.

Several social media management services from different brands on a monthly basis can yield a sizable income on a regular basis.

 

  1. Email Campaign Management

Even with the advent of several audience-building and engagement channels in today’s marketing, e-mail campaigns are still very relevant.

Email campaign management involves all the process involved in creating value-packed and engaging emails for brands, acquiring email subscribers, managing them to create e-mail lists, handling newsletter campaigns and promotions.

Brands need to reach their customers and prospects through a number of ways. E-mail campaigns are still quite effective.

You will need to be familiar with e-mail copywriting and the use of several of the popular email campaign platforms like Getresponse, Mailchimp, Aweber and co.

Video tutorials and articles on Youtube and Google are available to put you through on how you can get started.

 

  1. Lead Generation and Funnel Set-Up

Businesses need leads because leads can be converted to interested prospects and subsequently to buying customers. Lead generation involves developing funnels which helps business gain the attention of people who might be interested their products and services.

The leads generated could be the phone numbers or emails of the targeted audience with which they can be marketed at a later date. To acquire leads, you will need to offer a thing of value in exchange for their personal contacts.

This service is highly sought-after by businesses that need repeated customer acquisition for their business to remain sustainable and grow.

If you can offer effective funnel set up and lead generation services to businesses, you will be able to generate consistent and reliable income for yourself. This service can be easily offered to clients if you an online entrepreneur.

Lead generation and funnel set up is closely tied to Email marketing management because you need an email management platform to manage the acquired email leads.

 

  1. Content Creation and Marketing

Valuable content has become very hot in building a brand presence. Businesses have finally found out the value of creating informative, relevant and engaging content for their audience as a means of connecting with them and building a relationship.

Many people are more likely to do business with a brand that reaches out to them with educational and valuable content about their offers than one that is always promoting their products for sale.

If you are a good content creator or curator or good in content marketing, you can make solid income creating content for businesses.  This content can be in the form of written words, video, audio or any other media that can be used to pass a message across.

Content marketing is one of the new and effective marketing strategies that many small and big businesses need help with. This is where you can come in as an online entrepreneur. If you are skilled in this area, you can make good money from it as an agency, sole freelancer or a consultant.

So there you have it!

Any of these services are hot and evergreen to offer on the internet as an online entrepreneur. Which one interests you most?

Let me know in the comments section and I will guide you further.

Don’t forget to share too!

5 Lead Generation Tactics Using Content Marketing

5 Lead Generation Tactics to Boost your Business Using Content Marketing

The saying that ‘content is king’ has been around for quite a while and it is quite easy to see why this is so. Quality content engages, educates and connects a business with its audience seamlessly making it possible to turn them into leads and subsequently into paying customers, ceteris paribus.

As it stands now, many businesses engage the use of content marketing to hook their audience by providing quality and valuable information to them via a variety of channels.

These channels for getting your audience engaged can be referred to as lead generation channels because with them you can acquire leads from your audience.

Businesses can use content marketing to boost their lead generation and acquisition by using any of the 5 tactics below:

1.Give away a lead magnet

A lead magnet makes it possible for you to give out valuable content to your audience but ensures you get their contact information once they acquire it.

Usually, it comes in the form of an opt-in form where your audience is required to enter their personal contact information in order to download the valuable offer. Your lead magnet could be content in the form of an e-book, audio book, video etc.

2. Create trial offers of your products

One other way to generate leads using content marketing is to offer some of your products as trial offers to an interested audience. The category of people your business will target will be people who are interested in sampling the content of your free trials.

Your free trial will have a feature where you can get their contact details for remarketing purposes in future.

3. Create How-tos and Guides

How-Tos and Guides when targeted at an audience using a catchy title, relevant content teaching something useful and effective call to action will snag a lot of leads. You can promote such guides and material on your social media pages and wait for your audience to respond to them.

4. Host life workshops and events

This remains one of the biggest ways to generate highly-interested leads who will want to try out your products or service.  As a content marketing tactic, your audience gets to see you live and it puts a face to your business.

You can connect better with your audience this way because the promotion activities alone gives you more visibility, builds your brand and public image and makes people realize you are ‘real’.

Content like photos, videos, social media posts, hash-tags, and articles from your event all work to give your business greater authority and people who are interested in your service would want to connect with your SaaS business.

5. Do a Customer Questionnaire or Survey

A customer questionnaire or survey makes it possible for you to tell exactly what your current and potential customers want. Using content marketing as leverage, you can create a short, informative report then add a survey at the end of it to get your audience’s insight concerning your topic or business.

A simple customer questionnaire or survey can involve open ended questions and a feature where your audience will have to include their name and contact to submit the survey or questionnaire.

As it is, there are many content marketing strategies your business can implement to generate more leads for business. All are effective depending on how well they are used and the results you achieve could also vary.

What matters in the end are the numbers which include the conversion rate, quality of leads, number of leads and most importantly the sales revenue generated from the marketing activities.

Businesses Fail When They Keep Advertising This Way

Businesses Fail When They Keep Advertising This Way.

Read on.

Heading home on a cool evening, I heard a radio jingle about this company’s products. I’ll call them Company A for the sake of this post. Company A’s advert on the radio was about their roofing products which they claimed to be the best in the country.

Now, how sure is Company A that they are actually reaching people who are interested in buying roofing materials?

How many people actually listen to radio jingles enough to take action?

How many people who actually have an interest in roofing materials can be found listening to the radio?

These are just some of the holes I found in using traditional media for advertising especially if it’s via radio.

TV and newspapers have a better reach but are still expensive and not as effective as new media.

Two questions that bogged my mind most while I listened to that radio jingle were:

– Why are they still using a means of promotion that is no longer very effective like it used to be?

– How many of their real and potential customers can be found listening to the radio?

The truth remains that times have changed and it is no longer business as usual.

Many businesses are still doing their advertising and promotion either the old way or the wrong way.

In today’s world, having a presence on social media is a cheap and effective way to get seen by your audience.

The only advert channel that comes close to it is visual channels through the newspaper and the TV.

However, they don’t come cheap and this is where social media trumps them all.

With social media, you get

– a larger reach
– a targeted audience
– less expense on budget
– a better return on investment

Have you noticed that a lot of foreign brands are already on social media and are enjoying an impressive impact from it?

That’s how effective it is.

With this type of advert or promotion, a company will be able to reach more people who will likely have an interest in their products and services.

A business can spend less in advertising if it has a grounded social media expert and of course, there will be a better return on investment.

Between traditional media and new media, the difference is already clear as to which is the better option.

As social media experts, this could be a win-win for us and the businesses that need effective promotions.

Amazingly, some of the marketing leads in these companies don’t know better.
With a well-packaged presentation, giving them your sales pitch could make all the difference for both parties.

So what do you think between traditional media and social media, which would you rather go for?

Let’s hear your comments.

Hey, don’t forget to share too.

Best Social Media Platforms for an Author or Writer

Thanks to social media, you can now build your engagement with a targeted audience and reach a lot of people easily without spending a dime on advertising and promotions. If you are into content creation, you will need to consider my list of the best social media platforms for an author or writer.

As a writer or an author, you must agree with me that the beauty of writing is when you can share your piece with an audience who truly appreciate your works of art with words.

If you are just starting out, building an audience might not be the easiest thing to do.

It is doable however, if you know what you are doing. Like if you have read this post.

Social media gives you the extra muscle to lift and push your works to the fore so people can read and connect with you.

When you do this, you build your authority, your expertise and your relationship with your audience.

As you well know, there are several social media platforms and tools out there but only a handful are truly suitable for your needs as a writer.

For social media platforms to join, I will suggest the following:

  • Facebook

Facebook currently has over 1.5 billion active users the world over. This is really massive and you can’t afford not to tap into this resource.

You must be on Facebook.

You will need a Facebook account and also have a Facebook Page to your name. If you will love to take it a step further, you can also create a Facebook group where you can build your dedicated followers, engage often with them and offer them value.

You can also offer them your products from time to time to make sales. The bigger your audience, the more your authority is going to be.

Once you have a large number of people who have become your friends and members of your group, this is when your popularity and authority kicks in.

Facebook supports a lot of text content more than other platforms like Instagram and Pinterest.

A simple but relevant picture is enough to build engagement as long as your content rocks.

Drop your content from time to time and encourage them to like and share to people who might need it.

 

  • Instagram

After Facebook, Instagram is your next best social platform to consider as a writer.

Though it is a very visual platform where high quality photos and videos have more engagement, you can leverage on this by using high definition images to drop your posts headers with a link redirecting to your website.

Engagement in Instagram is even far higher than on Facebook and once you have achieved a large following, what remains is quite easy.

Of course, you must also remember to use appropriate hashtags to make your posts easier to find.

If you a writer who is into visual activity like cooking, preparing products and some other physical activity, Instagram is the platform for you.

 

  • Youtube

You may not know it but Youtube is the social media arm of the almighty Google.

I guess you now know what that means.

There are tons of heavy traffic on Youtube and as a writer, you need to tap into this massive source.

The question is how and the answer is simple.

Create a channel on Youtube and do short videos about your book, written works or content.

If you an author or writer into visual activity, Youtube is a perfect option for you as you can create short videos about the activity which you have a book about and talk about it live on video.

As you create more content and connect to more people, your channel grows and so does your online presence.

 

  • Twitter

Personally, I think Twitter is one of the most viral social media platforms in existence.

If your content is of value and you put it out there using the appropriate hashtags, you are bound to connect with more people quickly.

Though, the platform supports a few character posts at a time, you can create a thread of posts in a sequence and use focused hashtags to make the post discoverable.

 

On this platform you can reach out to a lot of book readers and other content creators to share ideas and gain followership from each other.

Consider Twitter if you need to connect with others in a similar niche as you while growing your audience as well.

 

  • Goodreads

If you know Amazon, then you know Goodreads.

Goodreads is social media platform from Amazon dedicated to readers.

Authors and writers can congregate here to connect with other authors, readers and potential readers seamlessly.

On this platform, there are book reviews, discussions, sharing of ideas and building of networks on an international level.

If you have a book you would love to put out there to the world, then you have to be signed up on Goodreads.com

 

  • LinkedIn

LinkedIn is an awesome platform for professionals and if you are an author or writer who has books or written works on professional topics and ideas, you will do well to be on LinkedIn.

Books in the form of a guide or manual will connect particularly well with people on LinkedIn.

How-Tos, manuals, guidebooks, inspirational and motivational books, self-help books are all highly recommended materials that professionals can connect with.

Consider being on LinkedIn if you are a writer or author that creates such books or content.

 

 

Then for social media tools you must have as an author or writer, you need one or two of the following:

 

  • Hootesuite

You must consider Hootesuite if you plan to send out your posts to your multiple social media accounts at a scheduled time.

It saves you the time and effort of sending the same post repeatedly.

With this social media tool, you can simply load your content and send out to your social media at the click of one button.

You can check out every comment and see what the engagement on your posts look like.

If you don’t plan on hiring a social media manager to handle your social media accounts, Hootesuite is th way to go to make things very easy for you.

 

  • Buffer

 

Like Hootesuite, Buffer is another social media management tool that makes it easy for you to manage your social media accounts from one platform.

With Buffer, you can create your content, schedule everything at a go and set it to go out at a specific time.

You can manage your Facebook, Instagram, Twitter, LinkedIn and Google plus accounts from this platform without having to jump from one to the other.

It is highly automated and I highly recommend it if you have multiple social media accounts to drop your content on.

There you have it.

Are you an author, a writer or a content creator seeking to reach more people without blowing a budget on promotions?

Consider any of these social media platforms and tools.

Kindly drop your comments and share this posts as well, you might be helping someone who needs information like this.

Thank you for reading.

 

 

Content Creation Strategy You Must Not Ignore

Creating relevant and valuable content consistently remains the bane of most writers and service delivery businesses that wish to connect with their audience. In this write-up, you will be reading some content creation strategy solutions you must not ignore to keep your audience riveted to your presence and eager to hear from you.

Content marketing is the one of the new marketing strategy that have proven highly effective in engaging and retaining your audience and customers for the long run.

However, creating and delivering relevant content requires having an effective and top notch content creation strategy in place.

The biggest challenge you may face while creating content strategies are:

  • Knowing what your audience needs
  • Running out of content ideas

I will explain here:

To be able to create a relevant content creation strategy, you have to identify who your ideal audience are.

If your know your ideal audience then a part of the puzzle has been solved. Of course, this knowledge depends on the type of business, products or services that you offer.

Once you know who your audience are, the next thing is to identify what their needs are.

It is important to differentiate WANT from NEED.

NEEDS are more urgent and usually things we MUST have and can’t do without.

It could be something that brings relief, satisfaction, pleasure or simply adds value.

So at this point, you now know who your audience are and what they need.

You can find out what your audience need by asking them searching questions if you have an email list or social media group.

If you have no platform yet, you can create a FREE but valuable offer targeting your niche with an Optin page to collect email signups.

With this method, you can harvest individuals who are interested in your line of business.

In essence, your content creation strategy should be tailored towards the needs of your AUDIENCE.

The next challenge that you can face while trying to develop a content creation strategy is RUNNING OUT OF IDEAS.

This is also known as having a writer’s block.

It happens when you discover that you lack ideas on what to write about.

There are several ways to handle this challenge effectively.

  • You can create a content calendar based on topic ideas that are valuable and relevant to your niche’s audience.
  • You can use tools like Google Trend’s to find out topics that are currently trending in your niche and create good content on those.
  • You can also join social media groups and forums to find out the hot topics trending in your niche.
  • Next, you can contact your subscribers on your email list or messenger bot to indicate topic ideas where they need help with and you will provide a solution to them at no extra cost. Everyone loves free offers and you will definitely get them.

These two strategies are the two core ways I personally handle the challenge of creating a content strategy for my business.

How about you? How do you handle creating a content strategy?

Care to tell us your ideas?

 

Drop your comments below to share your ideas with us.

Effective Targeted Traffic Sources to Focus On

Traffic remains a very hot necessity for everybody in business. Every business needs effective targeted traffic sources to focus on.

This is understandable when you consider the fact that traffic means having visitors who are interested in your products and services. In essence, to make sales and profits in business, you need traffic and not just any traffic but targeted traffic.

Therefore, most businesses are always on the look-out for ways to have relevant to traffic to their products and services.

Whether you are an e-commerce person, blogger or even an offline business person, to make money you need patronage from people who want what you are offering.

There are two different types of traffic mainly; there is FREE traffic and there is PAID traffic.

Generally, PAID traffic is more targeted than FREE traffic and if you want better results without wasting to much time and effort, the better option to go for is PAID traffic if you have the means.

FREE traffic is far slower in comparison and includes joining and posting in relevant forums and carrying out several SEO practices.

PAID traffic includes employing Google Adwords, Facebook advertising and other paid forms of advertising.

Below are some effective targeted traffic sources to focus on without spending a ton of money on advertising.

  • BUILD A TARGETED EMAIL LIST

Having an email list of individual who are interested in your products or services is one amazing and effective way of enjoying targeted traffic.

It isn’t as tough as it sounds.

Building a targeted list could involve offering a VALUABLE free offer to a group of people who sign up to be your subscriber so as to receive more valuable offers.

Of course, you can use paid advertising at first to promote your offers to them but once you have built your list to a sizable number, you can reduce the paid advertising strategy.

You can build your list via Facebook Messenger Chatbot, Email Marketing, or building a Facebook group dedicated to your business and product offers.

CLICK HERE TO READ MORE ABOUT EMAIL MARKETING

 

  • BUILD YOUR SOCIAL MEDIA FOLLOWING

Building a social media following is another effective targeted traffic source to focus on for best results in targeted generation.

You will need to identify who your targeted audience is.

Next, you create valuable content that is relevant to your audience then post consistently on your social media timeline.

To make this SUPER-EFFECTIVE, you will need to use the relevant hashtags relevant to that industry so as to reach more interested individuals and businesses that need your products and services.

READ MORE ABOUT HOW SOCIAL MEDIA CAN HELP YOUR BUSINESS

You must also be available to engage, comment and like other peoples posts who are in the same industry as yours.

It is important you offer VALUABLE but FREE content to build a relationship with your audience. Once you have established a relationship of authority in that niche, your know, like and trust factor increases.

Whenever you decide to pitch a product, it won’t come across as ‘salesy’ and your audience will easily patronize you because they have come to trust and believe in your authority.

 

  • PAID ADVERTISING

If you have the bucks, this is one of the most effective targeted traffic sources to focus on.

However, you have to be careful because it is easy to waste money if you don’t know what you are doing.

There are different paid traffic sources.

Google Adwords, Facebook Advertising, Instagram Advertising and Solo ads.

I will advise you have a really good product, content or offer to promote before going for paid advertising.

You must also have identified who your target audience is and whether what you are offering is a NEED or WANT.

Needs have more drive than wants and if you want to make sales or generate profit then you offer must be solutions to people’s needs.

It is  important that you have all these sorted out before going for PAID traffic so as not to waste good money.

So there we have it, 3 effective targeted sources you can focus on to yield positive results for your business in 2018.

  • List Building
  • Social Media Marketing
  • Paid Advertising Options

I hope this has helped you, let us know what you think in the comment session!